The story of OCW
Who is OCW?
"Our organisation is known as BRRC (Belgian Road Research Centre) but in Dutch we call it OCW: Research Centre for Road Construction. We have a special status as a collective research centre for the road construction sector.
Our mission consists of three pillars: research on materials, safety, mobility, surfaces, etc., advice to members and stakeholders, and the organisation of training courses. Our customers are mainly road contractors and road authorities, which in Belgium are the regions, municipalities and so-called public-private partnerships. Quite a wide range, in other words."
What was your challenge?
"Three years ago we started a digitalisation project and had a new Drupal website created by a major player on the market. But at the end of the project support turned out to be very expensive and only feasible for very large web projects. The office that delivered the website then referred us to Dazzle.
In the first contact, the click with Luc was immediately good. I was looking for an agency that was happy with my order, for whom I was not the umpteenth in the heap. There also had to be enough expertise in-house to solve my problem. I found that combination with you."
What have we done and what does it bring?
"From the very beginning, you took a no-nonsense approach that we liked. The start-up was somewhat difficult, but Dazzle played the game very fairly. The project was delayed mainly because of the transfer from one office to another. A number of things needed to be put in order that had not been implemented correctly from the start.
Dazzle has shown that they have technical insight and have got to the bottom of things. As a result, the transfer still went smoothly. Now the basis is right and it is much easier to build on this version of our website. We really appreciated that well-considered approach."
Services provided by Dazzle
- Design optimisations: changing font sizes, menu layout, general styling
- URL structure optimisation
- creation of a custom dashboard
- Set up Google Analytics / Tag Manager / Search Console
- In-house training on Google Analytics